Law firm Ward Hadaway has pledged to support Newcastle Falcons rugby for a further two seasons as one of the team’s official sponsors.
The Newcastle company has sponsored the top flight rugby team since 2015 and will now continue to do so during the 2017/18 and 2018/19 seasons.
Newcastle Falcons managing director Mick Hogan said: “We have enjoyed a long and mutually-beneficial association with Ward Hadaway over a number of years and it is great news that it will continue for at least another two seasons.
“It is an exciting period for the Falcons given the improvements we have seen this season, and the way in which the squad is coming together for 2017-18.
“Season ticket membership sales are very strong, we have made some fantastic player signings and with companies like Ward Hadaway on board we are continuing to make good progress.”
As a result of the sponsorship deal, Ward Hadaway’s name will be emblazoned across the back of the Falcons’ home, away and European shirts.
The deal comes shortly after Newcastle was confirmed as the host city for the European rugby’s showpiece finals in 2019.
Jamie Martin, managing partner at Ward Hadaway, said: “We are delighted to be continuing our backing of Newcastle Falcons for a further two seasons.
“As a northern law firm for national business we have always believed in supporting home-grown talent, and our relationship with the Falcons has proven to be the perfect fit over the past two years.
He added: “We are looking forward to working with the team at Kingston Park and to seeing more top-class rugby, especially with the announcement that Newcastle will be hosting the European Champions Cup, Challenge Cup and European Rugby Continental Shield in 2019.
“It is very exciting to think that the city will be at the heart of European rugby in two years’ time, with Kingston Park playing a major role in this.
Ward Hadaway was recently involved in merger discussions with Liverpool-headquartered firm Weightmans. Talks between the two firms collapsed last week due to strategic differences.